Every once in a while marketing folks get to have a little bit of fun together working on advertising campaigns and sales promotions. Inkwell Creative Media was recently privileged to work with a great team of creative folks over at Horizon Media Group, an advertising and creative agency located right here in Paducah, Ky. As fate would have it, the project that won these amazing folks at Horizon a Gold ADDY at the regional level just happened to be the one that Inkwell Creative Media was able to be a part of.
We are more than thrilled for Horizon Media Group and honored that our team of writers was able to add value to this campaign. Here’s a little more information on what these guys have achieved and where they’re off to next!
PADUCAH AD AGENCY RECEIVES TOP HONORS AT AAA SHOW
On February 20, 2015, Paducah advertising agency, Horizon Media Group, received top honors at the American Advertising Awards (AAA) Show hosted in Cape Girardeau, MO.
Recognized as one of the region’s most innovative advertising firms, Horizon was awarded a Gold ADDY for an original sales promotion they designed for Omnia Skin Care Products under the Print Division, in the category of Sales Promotion. Their award was one of only eight Gold ADDYs given in the Print Division this year.
“We’re lucky enough to have an extremely talented team,” says John Benjamin, Creative Director at Horizon Media Group. “It’s never just one person tackling a design; it’s always a group effort. Teamwork is what allows us to do extraordinary work for our clients.”
Horizon’s Gold ADDY is eligible to compete in the second level of the three-tiered AAA Competition, also known as the District 9 competition. Their sales promotion will compete against other American Advertising Federation clubs throughout Missouri, Iowa, Kansas and Nebraska. Judging will be conducted this month.
If Horizon’s entry wins Gold at the District 9 competition, the team will go on to compete at the national level against 40,000 entrants for the honor of winning a national ADDY Award, the advertising industry’s largest and most prestigious award recognizing creative excellence in advertising throughout the world.
This is the second Gold ADDY that Horizon Media Group has been awarded in the last two years. In 2013, the team was awarded a Gold ADDY for a catalog they developed for Sabona of London, a premier manufacturer and marketer of fashionable and functional copper and magnetic jewelry.
In addition to bringing home the Gold, three Bronze ADDYs were also awarded in the categories of Advertising for the Arts and Sciences and Digital Advertising. ADDYs were awarded for a membership brochure designed for Maiden Alley Cinema and website designs for the River Discovery Center and Maiden Alley Cinema.
Congratulations Horizon Media Group for another job well done!